Mission
Aim to deliver quality products as per customers’ need being highly sophisticated company at Bangladesh with 5% Market share by 2027 and establish Symbol of Farmers’ Believe.
Vision
- Achieving business excellence and customer’s satisfaction by high quality of products & service.
- Show personal drive, inspire & motivate other.
- Deliver with appropriate cost, speed & quality.
- Providing shareholder return that reflects outstanding performance of the team.
- Helping in food security for growing population of the country.
Value
- Integrity - Be honest & reliable.
- Efficiency - Manage resource in “SMART” way
- Responsibility - Be accountable for action & result, success & failure,
- Respect - Respect to people.
- Commitment - Perform in sustainable way.
Strategic Theme
- Work for food security
- Financial discipline
- Profitable growth
- Sustainability
- Improve professionalism of employee through skills/knowledge training & development.